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Prune Juice Media | September 27, 2016

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Rush Limbaugh’s Ratings Take a Hit From Sandra Fluke

| On 21, May 2012

Rush Limbaugh's mouth has gotten him into some trouble. (Photo credit unknown)

Radio host Rush Limbaugh is feeling some of the weight of his words lately with new ratings that are coming in on his syndicated show.

In some key markets, Limbaugh’s ratings have taken a hit because of fallout from the Sandra Fluke controversy back in early March. At that time, the host called the 30-year-old Georgetown University law student a “slut” for testifying on Congress in support of contraception paid for under student health plans.

The media fallout from the controversy caused over 20 advertisers pulled the plug on support for the show.

Now, a few months out from the incident, observers are able to see how ratings have fared. According to Arbitron, the industry’s rating service, Limbaugh’s numbers are down in the following markets [SOURCE]:

  • New York City — Down 27 percent in the 25-54 age demographic
  • Houston-Galveston — Down 31 percent
  • Seattle-Tacoma — Down 40 percent
  • Jacksonsville — Down 35 percent

Limbaugh’s critics say that listeners, like advertisers, are running away from the show. Supporters of the host claim that a lot of people were listening when the controversy was going on and they have ignored him now.

Whatever the real cause is, you can’t ignore that the public has reacted to the Fluke situation. Rush is one of the biggest names in radio, but even he must learn to check himself from time to time. I’m surprised he has gone this long in the history of his show without a major Earth-shaking blow up.

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ANSWER IN THE COMMENTS SECTION BELOW: 

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